
Internal links are links that go from one page on a Web site to a different page on the same Web site. They are commonly used in main navigation, but are also very potent if used within other content and in articles.
These type of links are useful for three reasons:
- They allow users to navigate a web site.
- They help establish information hierarchy for the given web site.
- They help spread link juice (ranking power) around web sites.
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