When I started in business back in the early 90’s, I had a simple goal, to earn an income while staying home.
I was blessed to be at the beginning of the time when small businesses and agencies were looking at something called the Internet and various ways to market their products and services and communicate with their customers and clients.
I quickly realized that a Web presence leveled the playing field for small business owners.
Suddenly, things like staff size didn’t necessarily matter and the lack of a physical location was no longer an obstruction to doing business around the world.
Suddenly, the same technology that had allowed big businesses to grow bigger was available to help small businesses grow bigger.
Suddenly, gender, ethnicity, mobility, disability and so many more fences that served as barriers to those with a dream to own and operate a business, became moot. Still …during that time in history, it was cost prohibitive to design, host and maintain a great Web presence and even more of a challenge to market and promote the very thing that was created to promote and market the core business!
My goal was to offer small business owners the technology they needed at an affordable price and educate them on how to take advantage of the technology to grow their business. Thanks to the trust my clients have placed in me over the years, I have been very successful with that.
Much has changed in time…but one thing has remained consistent; small business owners are constantly on the look-out for ways to improve their methods of attracting new customers and increasing revenue. It’s still a challenge; starting a business, keeping it afloat through the familiar, treacherous, five year gauntlet and coming out profitable on the other side.
And so I’m proud …no… I’m even more than proud …and blessed, to have grown along with my clients over the past 20 plus years and I’m excited about the next 20! Looking back, I especially remember those business owners who (in 1996) said to me; “No thank you, I don’t think I need a Web site!”
Of course it didn’t take them long to succumb and contact me for the tools they needed to survive. Sadly, many business owners thought Web sites were a “Fad” or a passing “trend” and they did get left behind…they closed their doors and blamed all sorts of outside elements for their eminent failure. Many did not make it through the gauntlet. Some came-to-the-light later on…but they struggled to regain position and suffered the loss of customers and revenue.
So here we are today. Web sites are still an essential tool, but Mobile Apps are leading in the parade of business tools. What’s not commonly being taken into consideration is that unlike Web sites, Mobile Apps will also make a cross-over into everyday personal and consumer usage. …simply because Mobile
Apps are being delivered by a device that is in the hands of 6 billion people.... a mobile device. Web sites need the Internet…Mobile Apps do not. Customers need to “go to” a Web site; Mobile Apps “go to” your customers.
Just as “back-in-the-day”, when small business owners were “forced” to accept the fact that a Web site is a mandatory tool for business, so will it be with Mobile Apps.
Just as their customers chimed, in past years; “Can I visit your Web site?”
If the answer was: “NO”…what chance of success do you think that business had?
Now and for years to come, customers will chime: “Can I download your App?
If the answer is: “NO”… the chance of success will be less for that business. You can bet on that …because competitive businesses will say “YES”, and that competitor will get to occupy some very precious real-estate …with their logo and icon …on the home screen of your “used-to-be” client!
You may think by me telling you this story that I’m trying to sell you a Mobile App.
No ….I’m not trying to sell you a Mobile App (even though if you own a growing business you should probably consider owning one) I hope that after reading my story, as a business-minded individual,
you may see an opportunity to take advantage of the huge opening that’s available in the mobile industry; the opening to give you a leading position in the industry, giving small businesses and consumers what they absolutely need.
When I first started in business I needed to spend years educating myself to write code and learning a lot of computer languages …just to build one tiny Web site …. but how things have changed!
The fortunate people who decide to join me in AplhaLoop will need no special skills or technical know-how. You don’t need money or a credit card to get into the loop. It is just the beginning of this explosion in the Mobile industry. Come to a LIVE broadcast, or dial into a call,
MONDAY ... 8/18 - 9:30 pm EST
LIVE BROADCAST: www.LIVEPRELAUNCH.COM
CONFERENCE CALL - 661-673-8600, code 757786#
After the Broadcast, Connect with me to get your FREE WEBSITE:
- or call me immediately: (301) 534-5715
Doesn't it makes sense to find out if this is your chance to do something exciting, huge, world-changing and profitable?
I’ll see you at the top!
Paulette Smith - President
DonPaul Enterprises, Llc
Our true goal is to help your business grow with Customized Mobile Marketing.